Automated messages along the entire guest journey – for a seamless and personal guest experience.
Introduction
LIKE MAGIC supports the online check-in process – and therefore the entire guest journey – through automated messaging. With E-mails, SMS or Whatsapp - this begins with the initial “Reservation_Created” message to start the online check-in and ends with a “Check-out Follow-up” message. In addition, trigger-based messages serve as the perfect complement to stay-dependent messages.
Table of Contents:
1. Default Messaging Flow-jpg-4.jpeg?width=688&height=230&name=Default%20Messaging%20Flow%20-%20Frame%202%20(1)-jpg-4.jpeg)
Each property has its own unique guest journey (e.g. where a call-to-action is placed), and therefore different configurations are ideal.
We are happy to share our experience – let’s design the guest experience together! Please reach out to your dedicated contact person for support.
Details & Settings
Certain messages can be adjusted in their timing or even deactivated.
You can modify any messages that either:
-
have a timing other than “trigger-based”, or
-
are marked as “Yes” in the “Enabled” column.
The following table shows which messages can be adjusted:
|
Notification
|
Purpose
|
active
|
Timing
|
|
BOOKING_CREATED
|
Booking with a Booker! = PrimaryGuest or Booking contains more than 1 Reservation > Booking Management required from Booker
|
- | Trigger-based |
|
BOOKING_REMINDER
|
Reminder if Booking Management required and data per room is not provided before 7 Days prior Arrival
|
Yes
|
7 Days prior to Arrival
|
|
RESERVATION_CREATED
|
To Primary Guest if Booking Management done or a Single Booking
|
- | Trigger-based |
|
COMPANION_ADDED
|
To Travel Buddy when Primary Guest provides companion data
|
- | Trigger-based |
|
RESERVATION_CANCELED
|
If reservation get cancelled
|
- | Trigger-based |
|
CHECKIN_INTRODUCTION
|
2 days before arrival at 14:00 if Guestflow not yet completed
|
Yes
|
2 Days before at 14:00
|
|
PRE_CHECKIN_REMINDER
|
In the middle between Reservation created and arrival with a defined amount of days the reservation is created before arrival.
|
Yes
|
30 days |
|
CHECKIN_REMINDER
|
at arrival day at 11:00 if Guestflow not yet completed
|
Yes
|
Arrival Day at 11:00
|
|
CHECKIN
|
at arrival day at 11:00 if Guestflow has been completed
|
Yes
|
Arrival Day at 11:00
|
|
CHECKED_IN
|
If InHouse and room is clean
|
- | Trigger-based |
|
CHECKOUT_INTRODUCTION
|
1 day before departure if stay is longer than 3 nights
|
Yes
|
1 Day before
|
|
CHECKOUT_ALERT
|
on departure day at 10:30 if not yet checkedOut
|
Yes
|
10:30 on departure day
|
|
INVOICE
|
after Checkout
|
- | Trigger-based |
|
CHECKOUT_FOLLOW_UP
|
One day after Checkout
|
Yes
|
- |
|
RESEND_GUESTFLOW_LINK
|
When triggered (Operations Platform)
|
-
|
Trigger-based |
2. Adjustments
To make changes after go-live, please create a Support Ticket.
Note: We cannot create new message types on short notice.
If you feel something is missing, we’re happy to discuss your needs in more detail during a video call.
3. Conclusion
The automated messaging flow from LIKE MAGIC ensures a smooth guest journey – from booking to check-out. Thanks to clear triggers and adjustable timings, guests always receive the right information at the right time.
Together with your contact person, the flow can easily be optimized – for a personal and consistent guest experience.